Fashion designer and music mogul Kanye West, who now goes by Ye, has lost several brand partnerships after posting hate speech toward the Jewish community. Gap, Balenciaga, and Adidas ceased their deals with the rapper after his now-deleted outburst on Instagram and Twitter. The backlash began when West wore a "White Lives Matter" shirt during … Continue reading More dominoes fall in the Ye saga-Forbes drops him, and Donda closes.
Tag: Kanye West
Antisemitism controversy spurred Adidas to end billion dollar deal with Kanye West
According to reports, Yeezy branded products account for approximately 10 percent of Adidas's annual revenue. The company cuts ties with the artist and fashion designer, formerly Kanye West. It was marking the end of a partnership that made Adidas billions. The artist's repeated brazen antisemitic and offensive remarks have soured the relationship. After weeks of … Continue reading Antisemitism controversy spurred Adidas to end billion dollar deal with Kanye West